KATU visits Tualatin RRS
Shoe Dog® System Helps Tualatin Runners Feel Great!
KATU-TV Portland's very own Helen Raptis visited Road Runner Sports' Tualatin, Oregon, store in January to get a firsthand look at the breakthrough Shoe Dog System. Store Supervisor Brian Zirkelbach walks Helen through the steps.
Road Runner Sports, the nation's largest retailer of running gear, recently designed a new running analysis center called Shoe Dog to help customers quickly and easily find the right pair of running shoes. Every Road Runner Sports store across the country is equipped with the new shoe-fitting system.
Every year, two-thirds of runners are sidelined by injuries from overtraining and running in shoes that fit improperly. Recent studies performed by the American Orthopaedic Foot & Ankle Society found that poor-fitting shoes are the biggest cause of foot problems, costing the U.S. $3.5 billion in medical bills every year.
Mark Sullivan, editor of Running Intelligence, recently made a surprise visit to the Road Runner Sports store in Paramus, New Jersey, and said afterwards, "The Shoe Dog process┐ was one of the best fit processes I have ever been through."
Matt Levine, Certified Pedorthist and Road Runner Sports Fit Expert explained the process. "Basically, we start by getting to know your specific fitness level and goals. This is crucial, and we take our time to get to know each customer. Then we take a computerized pressure reading of your foot prints and have you run on a treadmill to analyze your foot mechanics. We size both your feet, then have you try on several different pairs of shoes until we find the right one for you."
Levine said, "Every foot is unique. The great thing about Shoe Dog is that whether you walk, run, or race, our breakthrough Shoe Dog System makes it easy to find your perfect fit." Sullivan agreed. "The process was quick, easy to understand and upbeat." Watch KATU-TV's complete video coverage of the Shoe Dog System in Tualatin